LG OLED evo AI TV C4 77 inch 144Hz Gaming Mode* Dolby Vision & HDR10 4K UHD (2024)

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LG OLED evo AI TV C4 77 inch 144Hz Gaming Mode* Dolby Vision & HDR10 4K UHD (2024)

OLED77C4PSA

Key Features

The next generation of LG AI TV with alpha 9 AI Processor 4K Gen 7.
Brighter visuals by Brightness Booster.
Ultra Slim Design with incredibly narrow bezels.
4 years of upgrades guaranteed over 5 years with webOS Re:New Program.
Incredible movies and gaming enhanced by Dolby Atmos? and Dolby Vision?, VRR, G-Sync, and Freesync.

A masterpiece perfected by time-honed expertise

Years of commitment to innovation can't be imitated overnight. The world-leading OLED's uniquely tailored alpha chipset elevates the viewing experience to new heights.

*Screen images simulated.

An image of the gold World's No.1 OLED TV for 11 Years emblem against a black backdrop. A spotlight shines on the emblem, and gold abstract stars fill the sky above it.

The World's No.1

11 years later,
still on top

Our reign as the world's favorite OLED continues.

Find out more

*LG OLED TV has been ranked No.1 selling OLED TV Brand for 11 consecutive years by Omdia.

What makes LG OLED evo AI stand apart?

alpha 9 AI Processor Gen7

Only α makes OLED as vivid as this

The alpha 9 AI Processor Gen7 chip redefines OLED with refinements that add transformative yet lifelike detail.

A video opens with the alpha 9 AI Processor Gen7 barely visible amidst darkness. The chip lights up green, and colorful bolts of light shoot out from it. More bolts appear across the motherboard, stretching further, and white dots like stars come into view, creating the impression of an intergalactic scene.

1.5x

Faster AI Performance

4.5x

Improved Graphics

2.2x

Processing Speeds

*Comparison is based on a conventional TV with alpha 5 AI Processor.
**Screen images simulated.

Intelligence that refines the OLED experience

An image of an LG OLED in a modern living space showing a musical performance on screen. Blue circular waves depicting personalization surround the TV and space. An image of a woman with piercing blue eyes and a burnt orange top in a dark space. Red lines depicting AI refinements cover part of her face, which is bright and detailed, while the rest of the image looks dull. An image of an LG OLED TV as sound bubbles and waves emit from the screen and fill the space.

AI Customization

Syncs with how you watch

A video shows a gallery featuring 6 images of hot air balloons in the sky with differing contrast, brightness, color, etc. Two images are selected. Next, a gallery featuring 6 images of people blowing bubbles appears. 2 more are selected. A black screen appears with a pink and purple loading icon. An image of a mystical landscape appears, and refinements appear gradually from left to right, revealing the ideal imagery.

A picture tailored to your taste

Select your favorite images, and AI Picture Wizard creates a picture tailored exactly to your unique taste from 85 million possibilities, then saves it to your profile.

A video shows an LG OLED TV in a modern city apartment. A grid overlay appears over the image like a scan of the space, and then blue soundwaves project from the screen, perfectly filling the room with sound.

AI Acoustic Tuning

The optimal audio
fits your space

The sound system detects the layout of your room and where you're sitting to create a dome of sound around you, perfectly tuned to your room's unique acoustics.

An image of an LG OLED TV and LG Soundbar in a modern living space in nighttime. The image of the aurora borealis is displayed with the ideal brightness levels.

An image of an LG OLED TV and LG Soundbar in a modern living space in daytime. The image of the aurora borealis is displayed with the ideal brightness levels.

Intelligence that's bright in any light

Come day or night, Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals.

AI Picture Pro

Insane realism with
authentic charm

AI Super Upscaling

AI fine-tunes the resolution

After classifying the frame, AI Noise Reduction and AI Super Resolution realistically elevate scenes.

An video of a woman with piercing blue eyes and a burnt orange top in a dark space. Red lines depicting AI refinements cover part of her face, which is bright and detailed, while the rest of the image looks dull.

*Screen images simulated.

AI Sound Pro

Hear every detail of
the soundscape

An image of an LG OLED TV showing musicians performing, with bright circle graphics around the microphones and instruments.

Virtual 9.1.2ch Suround

Lifelike audio soars through your space

Experience the insane immersion of an all-encompassing 9.1.2 virtual surround sound system.

An image of a man riding a motorbike on a dirt track with bright circle graphics around the motorbike.

Dynamic Sound Booster

Impactful sound resonates

AI processor refinements give your sound a dynamic boost packed with power.

Adaptive Sound Control

Sound suits whatever you watch

Adaptive Sound Control balances the audio according to the genre in real-time for rich clarity.

*Screen images simulated.
**Must be activated through the sound mode menu.
***Sound may vary according to the listening environment.

Brightness Booster

Illuminating a brighter picture

Brightness Booster's improved Light Boosting Algorithm lights up the picture with even more clarity.

*30% brighter applies to 55/65/77/83" C4.
**Brightness differs by series and size.
***Screen images simulated.

An image of a white leopard showing its side face on the left side of the image. The words "Up to 30% brighter" appear on the left.

A video opens with the words "SUPER BLACK" in bold black capitals. A black mountainous scene with crisp definition then rises to cover the letters, also revealing a village and sand dunes. The black copy disappears behind a black sky.

Endless contrast creates infinite impact

Scenes burst boldly into life where the darkest shadows and brightest lights intertwine.

Khung c?nh thành ph? nh?n nh?p vào bu?i s?m v?i màu s?c ??m nét và ?? t??ng ph?n.

100% Color Fidelity & Volume

Scenes shine with lifelike colors

100% color volume boosts rich hues, while 100% color fidelity preserves shades without distortion.

*LG OLED Panel is certified by Intertek for 100% Color Fidelity measured to CIE DE2000 with 125 color patterns.
**Display Color Gamut Volume (CGV) is equivalent or exceeds the CGV of the DCI-P3 color space as verified independently by Intertek.

An image of LG OLED C4 facing 45 degrees to the left displaying a beautiful sunset with a boat on a lake, as TV is attached to an LG Soundbar via the Synergy bracket in a minimalist living space.

Ultra Slim Design

Elegance in simplicity

"An angled view of the bottom corner of LG OLED C4 showing an absrtact artwork of a forest on the screen. The TV is attached to an LG Soundbar via the Synergy bracket and has an abstract artwork of a forest on screen. An image of LG OLED C4 and an LG Soundbar in a clean living space flat against the wall with an orchestral performance playing on screen. "

Experience the ultra-slim sensation

A minimalist design with narrow bezels ensures a clean presence for sleek elegance and your full focus.

*Bezel size differs by series and size.

Best Harmony with LG Audio

The top-tier soundbar worthy
of the best-in-class LG OLED

Synergy Bracket

Designed to amplify sight and sound

The Synergy Bracket holds your LG Soundbar in the sweet spot for optimal audio and aesthetics.

An image shows a modern living house. TV and Soundbar are matched together with the synergy bracket.

*Soundbar can be purchased separately.
**Soundbar SC9 matches with OLED C2 / C3 and C4.

Simplicity at your fingertips

Access WOW Interface on LG TV for simple soundbar control, like modes, profiles, and handy features.

An image of a remote control pointed at an LG OLED TV showing soundbar control settings on the right side of the screen.

Every picture is perfectly on pitch

WOW Orchestra brings the unique sound of your LG Soundbar and LG OLED together in synergy.

An image of an LG OLED TV and soundbar mounted on the wall in a living room and bright shape graphics all around the room.

Watch your TV with zero mess in sight.

Break up with wires and hear the full potential of your LG Soundbar's audio quality with WOWCAST.

An image of an LG OLED TV and soundbar mounted on the wall with a white Wi-Fi symbol graphic in the middle.

*Soundbar can be purchased separately, and Soundbar Mode Control may vary by model.
**LG TV Remote usage is limited to certain features only.
***Please note that the service may not be available at the time of purchase. A network connection is required for updates.
****WOW Interface / WOW Orchestra / WOWCAST Compatible TVs: OLED G4, C4 and B4.

Vast Size Range

Sized to fit every life

Discover a size for every space and taste with a lineup ranging from 48" to 83".

An image comparing LG OLED C4's varying sizes, showing 48", 55", 65", 77", and 83".

webOS Re:New Program

Every year, a new TV for 5 years

It's always as fresh as new, even as we add new features and convenience.

Five rectangles in different colors are staggered upwards, each labeled with a year from "webOS 24" to "webOS 28". Upward-pointing arrows are between the rectangles, labeled from "Upgrade 1" to "Upgrade 4".

With the webOS Re:New Program, customers can enjoy four upgrades over five years, ensuring a total of five webOS versions, including the current one at the time of purchase.

*The webOS Re:New Program supports a total of four upgrades over five years, the threshold is the pre-installed version of webOS, and upgrade schedule varies from month-end to year-start.
**Updates and the schedule to some features, applications, and services may vary by model and region.
***Upgrades available for 2023 include UHD and above models.

webOS 24

Make your TV experience yours

Experience TV that's made for you with My Profile, AI Picture Wizard, AI Concierge, and Quick Cards.

FIND OUT MORE

An image shows the webOS 24 home screen with Home Office, Game, Music, Home Hub, and Sports Categories. The bottom of the screen shows personalized recommendations under "Top picks for you."

*Supported menus and apps may vary by country and be different upon release.
**Keyword recommendations vary according to the app and time of day and are only provided in countries that support NLP in their native language.
***Applied to OLED/QNED/Nanocell/UHD model manufactured in the year of 2023 and after.
****A total of 4 upgrades will be provided in the 5 year period, and the schedule may vary depending on the region or country.
*****Screen images simulated.

Tune into cinematic
marvels and arcade fun

Dolby Vision^? & Filmmaker Mode?

Authentic movie scenes burst into life

Transform movie night. Dolby Vision^?'s ultra-vivid picture comes together with the support of Filmmaker Mode? to preserve the director's intention, optimizing the picture quality while ensuring no distortion or over-processing.

*Screen images simulated.
**Filmmaker Mode? is a trademark of UHD Alliance, Inc.

Dolby Atmos^?

Enticing soundscapes
surround you

Hear action surround you with Dolby Atmos^?'s unparalleled clarity,
intricate detail, and spatial depth.

*Screen images simulated.

Director-approved for advanced processing

A black and white still image from an interview with Sean Baker. His name appears in bold orange letters across the bottom of the frame. The phrase LG OLED is in the top left corner, and the word movie is in the top right corner.

A black and white still image from an interview with Lee Sung Jin. His name appears in bold orange letters across the bottom of the frame. The phrase LG OLED is in the top left corner, and the word movie is in the top right corner.

A black and white still image from an interview with Hamaguchi Ryusuke. His name appears in bold orange letters across the bottom of the frame. The phrase LG OLED is in the top left corner, and the word movie is in the top right corner.

Anora(2024)

Palme d'Or winner Sean Baker on his influences and inspirations.

Beef(2023)

In conversation with Netflix's Beef director Lee Sung Jin.

Evil Does Not Exist(2023)

Where Ryusuke Hamaguchi crafts his award-winning movies.

Ultimate Gaming

Where fast action never stutters

Obliterate tears and lags with AMD FreeSync Premium, G-Sync compatibility, 144Hz Mode, and VRR built in.

*Certified for "Excellent Gaming Performance" and response times by Intertek.
**VRR ranges from 40Hz to 144Hz, and is a certified specification of HDMI 2.1.
***144Hz of C4 only works with games or PC inputs that support 144Hz.

Controls right where you need them

Use Game Optimizer and Game Dashboard without pausing your game.

An image of two gaming scenes. One shows an FPS game with the Game Dashboard appearing over the screen during gameplay. The other screen shows a dark, wintery scene with the Game Optimizer menu appearing over the game.

*Game Dashboard is activated only when both "Game Optimizer" and "Game Dashboard" is on.
**Screen images simulated.

Access to all your favorite games

Thousands of gaming universes right at your fingertips. Explore an epic library of cloud gaming titles and stream them immediately without ever wasting play time on downloads or updates.

An image of the Boosteroid home screen showing "Trine 4: The Nightmare Price" and another image of GeForce NOW home screen showing five different game thumbnails.

*GeForce NOW subscription may be required.
**Boosteroid is not available in Singapore.

Sustainability

Discover LG OLED AI's vision for tomorrow

Choose what's right for the planet with light, bio packaging and global sustainability credentials.

An image of LG OLED packaging against a beige background with illustrated trees.

*All 2024 LG OLED models feature eco-friendly packing.
**All G4, C4, and B4 models are certified “Environmentally Evaluated".
***The "Reducing CO2" footprint label applies to 77/65/55G4. All C4, and 97/83G4 models feature a "CO2 Measured" label.

Key Specs

Display Type

4K OLED
Refresh Rate

120Hz Native
Wide Color Gamut

OLED Color
Picture Processor

α9 AI Processor 4K Gen7
HDR (High Dynamic Range)

Dolby Vision / HDR10 / HLG
G-Sync Compatible (Nvidia)

Yes
FreeSync Compatible (AMD)

Yes
Audio Output

40W
Speaker System

2.2 Channel
Dolby Atmos

Yes
TV Dimensions without Stand (WxHxD, mm)

1711 x 982 x 47.1
TV Weight without Stand (kg)

23.5

All Spec

PICTURE (DISPLAY)

Display Type

4K OLED
Display Resolution

4K Ultra HD (3,840 x 2,160)
Refresh Rate

120Hz Native
Wide Color Gamut

OLED Color

PICTURE (PROCESSING)

Picture Processor

α9 AI Processor 4K Gen7
AI Upscaling

α9 AI Super Upscaling 4K
Dynamic Tone Mapping

Yes (OLED Dynamic Tone Mapping Pro)
AI Genre Selection

Yes (SDR/HDR)
AI Brightness Control

Yes
HDR (High Dynamic Range)

Dolby Vision / HDR10 / HLG
FILMMAKER MODE?

Yes
Dimming Technology

Pixel Dimming
Motion

OLED Motion
Picture Mode

10 modes (Personalized Picture Wizard, Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, (ISF)Expert(Bright Room), (ISF)Expert(Dark Room))
HFR (High Frame Rate)

4K 120 fps (HDMI, USB)

GAMING

G-Sync Compatible (Nvidia)

Yes
FreeSync Compatible (AMD)

Yes
HGIG Mode

Yes
Game Optimizer

Yes (Game Dashboard)
ALLM (Auto Low Latency Mode)

Yes
VRR (Variable Refresh Rate)

Yes (Up to 144Hz)

ACCESSIBILITY

High Contrast

Yes
Gray Scale

Yes
Invert Colors

Yes

DIMENSIONS AND WEIGHTS

TV Dimensions without Stand (WxHxD, mm)

1711 x 982 x 47.1
TV Dimensions with Stand (WxHxD, mm)

1711 x 1035 x 267
Packaging Dimensions (WxHxD, mm)

1879 x 1130 x 228
TV Stand (WxD, mm)

520 x 267
TV Weight without Stand (kg)

23.5
TV Weight with Stand (kg)

27.1
Packaging Weight (kg)

38.5
VESA Mounting (WxH, mm)

300 x 200

AUDIO

Dolby Atmos

Yes
AI Sound

α9 AI Sound Pro (Virtual 9.1.2 Up-mix)
Clear Voice Pro

Yes (Auto Volume Leveling)
WiSA Ready

Yes (Up to 2.1 Channel)
LG Sound Sync

Yes
Sound Mode Share

Yes
Simultaneous Audio Output

Yes
Bluetooth Surround Ready

Yes (2 Way Playback)
Audio Output

40W
AI Acoustic Tuning

Yes
Audio Codec

AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X (Refer to manual)
Speaker Direction

Down Firing
Speaker System

2.2 Channel

CONNECTIVITY

HDMI Audio Return Channel

eARC (HDMI 2)
Bluetooth Support

Yes (v 5.1)
Ethernet Input

1ea
Simplink (HDMI CEC)

Yes
SPDIF (Optical Digital Audio Out)

1ea
HDMI Input

4ea (supports 4K 120Hz, eARC, VRR, ALLM, QMS (4 port))
RF Input (Antenna/Cable)

2ea
USB Input

3ea (v 2.0)
Wi-Fi

Yes (Wi-Fi 5)

SMART TV

Works with Apple Airplay2

Yes
Operating System (OS)

webOS 24
Family Settings

Yes
ThinQ

Yes
USB Camera Compatible

Yes
Always Ready

Yes
Full Web Browser

Yes
Hands-free Voice Control

Yes
Intelligent Voice Recognition

Yes
Magic Remote Control

Built-In
Multi View

Yes
Room to Room Share

Yes (Sender/Receiver)
Smartphone Remote App

Yes (LG ThinQ)

POWER

Power Supply (Voltage, Hz)

AC 100~240V 50-60Hz
Standby Power Consumption

Under 0.5W

ACCESSORIES INCLUDED

Remote

Magic Remote MR24
IR Blaster Cable

Yes
Power Cable

Yes (Attached)
Remote Control Batteries

Yes (AA x 2EA)

Experience this product around you.

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LG OLED evo AI TV C4 77 inch 144Hz Gaming Mode* Dolby Vision & HDR10 4K UHD (2024)

A masterpiece perfected by time-honed expertise

11 years later,still on top

What makes LG OLED evo AI stand apart?

Only α makes OLED as vivid as this

Intelligence that refines the OLED experience

Syncs with how you watch

A picture tailored to your taste

The optimal audiofits your space

Intelligence that's bright in any light

Insane realism withauthentic charm

AI fine-tunes the resolution

Hear every detail ofthe soundscape

Lifelike audio soars through your space

Impactful sound resonates

Sound suits whatever you watch

Illuminating a brighter picture

Endless contrast creates infinite impact

Scenes shine with lifelike colors

Elegance in simplicity

Experience the ultra-slim sensation

The top-tier soundbar worthyof the best-in-class LG OLED

Designed to amplify sight and sound

Simplicity at your fingertips

Every picture is perfectly on pitch

Watch your TV with zero mess in sight.

Sized to fit every life

Every year, a new TV for 5 years

Make your TV experience yours

Tune into cinematicmarvels and arcade fun

Authentic movie scenes burst into life

Enticing soundscapes surround you

Director-approved for advanced processing

Anora(2024)

Beef(2023)

Evil Does Not Exist(2023)

Where fast action never stutters

Controls right where you need them

Access to all your favorite games

Discover LG OLED AI's vision for tomorrow

Gallery

Key Specs

All Spec

PICTURE (DISPLAY)

PICTURE (PROCESSING)

GAMING

ACCESSIBILITY

DIMENSIONS AND WEIGHTS

AUDIO

CONNECTIVITY

SMART TV

POWER

ACCESSORIES INCLUDED

Find locally

Our picks for you

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11 years later,
still on top

The optimal audio
fits your space

Insane realism with
authentic charm

Hear every detail of
the soundscape

The top-tier soundbar worthy
of the best-in-class LG OLED

Tune into cinematic
marvels and arcade fun

Enticing soundscapes
surround you